Types of Website Design Companies

Not All Web Design Firms Are Created Equal.

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WHICH TYPE OF DESIGN COMPANY IS BEST FOR YOUR PROJECT?

not all web design firms are created equal

So you are thinking about having a new website created for your small or mid-market business, and don’t know where to start. You go to Google and search for “web design company” or maybe “web design company for [your industry]” and find there are thousands of companies and individual freelancers that say they do website design.

So where do you start, and how do you choose the best web design company for your business? The comparison chart includes information that we have gathered over the years, such as what skill-sets each type of company or freelancer usually has, what is usually included in the project scope, how long it takes to complete a website project, the average cost for a website, etc.. We also added a column to represent how we do website design, based on our belief in what every website design project should include.

DESIGN COMPANY COMPARISON CHART.

Scroll right to see more comparisons.

	Online Website Builders	Web.com Type Companies	Boutique Agency	Mid-Size Agency	Big Digital Agency	Development Firm	Freelance Designer	Freelance Developer	Linchpin SEO
What’s Included
Design	Basic Templates	Yes	Yes	Yes	Yes	No	Yes	No	Yes
Development	Basic Code	Yes	Yes	Yes	Yes	Yes	Maybe	Yes	Yes
Information Architecture	No	No	Maybe	Yes	Yes	No	No	No	Yes
Content Strategy	No	No	Maybe	Maybe	Yes	No	No	No	Yes
SEO Included / Priority	No	No	No	Maybe	Maybe	No	No	No	Yes
Transition / Relaunch Plan	No	No	No	No	Maybe	No	No	No	Yes
Google Analytics Setup	No	Maybe	Yes	Yes	Yes	Yes	No	No	Yes
Website Management Offered	No	Yes	Yes	Yes	Yes	Yes	Design	Development	Yes
Content Creation	No	No	No	No	Maybe	No	No	No	Maybe
Team Member’s Skillset
Design	Your Skills	Yes	Yes	Yes	Yes	No	Yes	No	Yes
Development	Your Skills	Yes	Yes	Yes	Yes	Yes	Maybe	Yes	Yes
Information Architecture	Your Skills	No	Maybe	Yes	Yes	No	No	No	Yes
Content Strategy	Your Skills	No	Maybe	Maybe	Yes	No	No	No	Yes
SEO	Your Skills	No	Maybe	Maybe	Maybe	No	No	No	Yes
Website Relaunch Planning	Your Skills	No	Maybe	Maybe	Maybe	No	No	No	Yes
Content Creation	Your Skills	No	Maybe	Maybe	Yes	No	No	No	Yes
Additional Info
Project Pricing Type Offered	NA	Subscription	Hourly	Hourly/Project	Hourly	Hourly/Project	Hourly	Hourly	Project
Completion Time (Months)	Your Skills	1-2	3-6	3-6	4-6	1-3	1-3	1-3	1-2
Understand Holistic Digital Marketing?	Your Skills	No	Maybe	Maybe	Yes	No	No	No	Yes
Will They Need To Outsource?	Probably	Yes	Maybe	Maybe	No	Yes	Yes	Yes	Never
Average Website Price?	NA	$99+/month	$12,000+	$30,000+	$100,000+	$15,000	$3,500+	7,000+	$6,000+
Holistic Website Quality?	Your Skills	Poor	Good	Good - Great	Great	Average	Poor - Average	Poor	Good

Download our web design company comparison chart here.