What is content strategy? Content strategy plans for the creation, delivery, organization, optimization, governance, and measurement of useful and valuable content. Why content strategy? With almost a decade in the digital marketing and content strategy space, we know that for companies to compete in Google they must adopt a “brand as publisher” approach too engaging consumers. Our website content strategy services help your business plan and execute your web content across multiple channels. Whether you’re in need of website content strategy for your eCommerce or B2B website, our team of strategists can help develop a successful content strategy that positions and brands your business. Our web content strategy includes 8 phases that help analyze, define, and provide ongoing guidelines for publishing and marketing content that earns traffic, builds brand value, and helps users. 1. Content Inventory 5. Workflow Definition
Content Strategy That Creates Brand Value
We provide B2B website content strategy services, SEO content strategies, and web content solutions to help your website content perform better.
Our Why
After leading digital strategies at large agencies and consulting firms for over 15 years, Bill wanted to build a digital agency that businesses could believe in.
By prioritizing project efficiency, our client relationships, and caring about our clients’ success, we’re able to achieve better marketing ROI, and increased MQL, SQL, and MRR for our partners.
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Our Approach
2. Content Audit
3. Substance Analysis
4. Structural Analysis
6. Governance Policy
7. Content SEO Optimization
8. Measurement Strategy
Caring about your business fuels our passion.
Most say it’s crazy we care so much about our clients, that we often put their marketing and business success before our own profits. But we know it’s the correct thing to do.
Bill’s input was invaluable to our project success.
Derek Phillips
Content Strategy Director, PK
Bill cares about his work and holds himself to a very high standard.
DJ Fancis
Owner, Hub and Spoke Marketing
We can’t recommend them highly enough. They are exceptional.
Marketing Director
Camargo Pharmaceuticals
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