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Built Differently, To Act Differently

Client-obsessed is an understatement.

We are committed to the goal of making your business successful rather than committed to any specific strategy.

After leading the digital strategy for some of the largest brands, our founder realized there was a better way to engage with clients. To increase client value, he harnessed the top team members he worked with during the last 15 years and built a new digital agency experience.

We Care

Our team includes marketers and design experts from top agencies and brands who care about your business and marketing success.


We believe in a continuous testing methodology, and often perform tests on our own website to gain insights for our clients.

Process Driven

We’ve optimized our internal processes and client communication to eliminate waste and save clients time and money.

Keep It Local

You’ve invested in our marketing and design all-stars, so we don’t outsource our client work outside our core team members.

No Red Tape

We believe in removing hierarchical red tape and giving everyone direct access to our agency founder.


We’ve eliminated operational overhead and costs so that we can provide better marketing ROI to our clients.


About The Linchpin Founder

Bill Ross

Bill started his consulting career while living in Raleigh over a decade ago. Bill’s background in digital marketing and building online companies has helped him rise to strategic lead for some of the largest online brands.

Bill started Linchpin in 2013 and built a team comprised of senior-level expert SEO consultants, website and print designers, and digital strategists from top digital agencies and brands.

About Bill Ross

Caring about your business success fuels our passion.

Most say it’s crazy we care so much about our clients that we often put their business success before our own profits. But it’s the correct thing to do.

We can’t recommend them highly enough. They are exceptional.

Marketing Director
Camargo Pharmaceuticals
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