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Built Differently, To Act Differently

Client-obsessed is an understatement.

We are committed to the goal of making your business successful, rather than committed to any specific strategy

After leading the digital strategy for some of the largest brands in the world, our founder realized there was a better way to engage with clients. To increase client value, he harnessed the top team members he worked with during the last 15 years, and built a new digital agency and web design firm experience.


We Care

Our team includes marketers and design experts from top agencies and brands who care about your success.



We believe in continuous testing, and often do it on our own website to gain insights for our clients.


Process Driven

We’ve optimized our marketing processes to eliminate waste and save clients time and money.



We’ve eliminated operational overhead and costs, so we are able to provide better client ROI.


No Red Tape

We believe in removing hierarchical red tape and giving everyone direct access to our CEO.


Keep It Local

You’ve invested in our marketing all-stars, so we don’t outsource our clients’ work outside our core.


About The Linchpin Founder

Bill Ross

Bill started his consulting career while living in Raleigh over a decade ago. Bill’s background in digital marketing and building online companies has helped him rise to strategic lead for some of the largest online brands.

Bill started Linchpin in 2013, and built a team comprised of senior-level expert SEO consultants, website and print designers, and digital strategists from top digital agencies and brands.

About Bill Ross

Caring about your business success fuels our passion.

Most say it’s crazy we care so much about our clients, that we often put their business success before our own profits. But it’s the correct thing to do.

We can’t recommend them highly enough. They are exceptional.

Marketing Director
Camargo Pharmaceuticals
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