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Challenges Facing The Cannabis Industry and Opportunities In 2020

When you are involved in an industry that’s constantly changing due to regulations, it’s vitally important to stay ahead of any potential challenges. However, it’s worth noting that this list of challenges facing the cannabis industry in 2020 contains some obstacles that are removed from the legalization and regulation aspect. This means that the cannabis industry is finally experiencing growth of business with less government intervention. Growth in the cannabis industry may have the same impact as a major change within any agricultural trend. Agricultural and entrepreneurial cannabis professionals should go over these points before 2020 begins.

Brief History of Cannabis Regulation in the United States

The legality of cannabis has been the determining factor for its growth as an industry within the United States. Until recent years, cannabis was outlawed in all of its forms. It was illegal to grow, buy, and sell the plant. However, many of the regulations behind the cannabis industry have changed. Many of the individual states have passed laws to legalize the medicinal use of cannabis plant substance, and many other states have passed laws to legalize its recreational use. The legalization movement of cannabis coincided with California passing Proposition 215 in 1996. For the purposes of treating HIV patients, the first grassroots effort to legalize medical marijuana resulted in the prosperous growth of storefront collectives.

Challenges Facing the Cannabis Industry in 2020

Quality of Human Resources

Due to the forthcoming government legislation of the workforce, employers will need to respond to concerns about fair wages, equal opportunities, and other human resources problems that plague regulated businesses. Being accepted as a legal substance in the nation’s economy is dealing a blow to the industry, and it must comply in order to be part of society. Cannabis farmers and storefront owners (and every other level involved in the industry) must consider how to keep quality employees satisfied with their jobs. Keeping employees satisfied, trained, and engaged are great ways that new businesses within the cannabis industry will stay ahead in 2020.

Limited Banking Opportunities

According to Insurance Journal, the biggest obstacles for businesses within the cannabis industry involve issues that are placed upon the industry by the media and federal regulators. Typical obstacles for businesses are made more difficult by regulations. An issue that might impact your cannabis business in 2020 is finding a banking opportunity that is allowed. For, businesses within the cannabis industry are unable to work with banks that are federally insured, creating a barrier to smaller operations. Thus, operations with private funding continue dominating.

Public Housing Legality

If you’re in business to find more customers for your product, you need to be made aware of any issues that are causing your product to be withheld from potential buyers. The legality of using cannabis in public housing restricts a large percentage of potential buyers from purchasing or using the substance. Its classification as a drug creates this barrier that will only be reduced through voting to keep cannabis regulations similar to other business regulations.

Stigma Among Medical Community

More doctors and care facilities are in favor of marijuana in the present day than ever before. However, there is an enormous part of the general public that still believes that cannabis and medical marijuana should be illegal. This stigma in hospitals creates a major challenge that every business owner in this industry should recognize: hospitals do not receive federal funding if they promote cannabis.

The VA Doesn’t Give out Cannabis

The same challenge mentioned above about hospitals applies to the Department of Veterans Affairs. Veterans that visit the VA will not receive cannabis. Although, the potential customer would benefit from the use of this substance to assist with post-traumatic stress disorder.

Operating in Cash

Many of the businesses within the cannabis industry must continue to operate by using cash for purchases, and taking out loans from banks is an issue. Since the plant is scheduled as a drug by the federal government, many banks are not allowed to accept money or create loans because it would be recognized as money laundering. This also creates a barrier when working with any bank that is insured by FDIC. In 2020, the likelihood of banks working with businesses within the marijuana industry is dependent upon federal regulations.

Gun Legislation

It might not seem like an important issue at first, but there’s a regulation within the firearms industry that is causing an uprisal among some cannabis activists. The issue exists on The Firearms Transaction Record (ATF Form 4473). This is the mandatory form issued by the federal government to be signed by the purchaser when buying a firearm. It denies the sale if the purchaser has used marijuana illegally. Small challenges like this continue to shape society, for they create a stigma that works against the industry.

Looking Forward to Growth in the Growing Industry

Keep this list of challenges in mind as you start the next year of growing your business. It’s a good idea to come up with your own solutions to the items on this list of common challenges. If you can’t come up with your own solutions, then you will need to look for professional assistance to feel confident enough to grow your business. The cannabis industry in the United States is growing like never before, but you might not be able to beat your competitors to the market if you don’t nip these common challenges in the bud. Stay connected to your industry to stay ahead of your competitors, and be vigilant to prepare for anything new that might upset the way that you do business in the new year.