About Our Web Design Services and Design Team In Asheville, NC
Searching for award winning responsive web design services in Asheville, NC, or an Asheville freelance website designer? Our Asheville web design agency offers award winning web design and development services to help businesses grow and increase sales. At our core we are a full service web design and digital marketing agency that combines great content, SEO, and responsive website design experiences to help brands increase sales and leads.
We believe that we are not just building you a website, but also building your business and brand, and shaping the experience your users have with your business online.
Our Asheville web designers have been creating and implementing custom WordPress website designs for clients for over 15 years. Never heard of us? It’s probably because we are usually behind the scenes working with digital agencies and other website design firms that use our design and development services for their clients.
The Asheville, NC design team that will be working on your project includes creative and print designers, creative storytellers and content strategists, Google SEO experts, information architects, and digital strategists from top marketing agencies and brands. Our team has cross-industry experience, allowing us to help many types of companies and brands increase sales and leads to grow their bottom line.
10 Things Every Great Asheville Business Website Design Should Include
Whether you’re creating a website for your blog or are looking to take your business online, there are an array of components that determine if you are able to develop a great website design. These components include everything from making the contact information easy to find to making sure that the user experience is a seamless one. If you want your Asheville website to stand out among competitors, it’s important that you make the right decisions when building your website design.
1. A Clear and Concise Description of What the Website is For
No matter what kind of website you’re creating, a key element of great website design is to make sure that any visitor to your website knows exactly what the site is meant to do. If your website is going to be a blog that reviews all of the latest movie releases, this should be stated with a short and clear description on the homepage of your website. Visitors to your website should be drawn to this description immediately after they enter it, which will confirm to them that they’re in the right place.
2. A Website Address That’s Short and Easy to Remember
Among the most important elements of website development is using a website address that’s short and simple. When someone is specifically looking for your Asheville website, it should be easy for them to remember it and type it directly into a web browser. For instance, a website like www.amazon.com is simple and straightforward. When you’re creating the domain name for your website, it’s recommended that you avoid using numbers and dashes, which can make things confusing for the customer and can actually hurt your SEO efforts.
3. Contact Information That’s Simple to Find
Having your contact information front and center is absolutely essential if you want to deliver a fantastic user experience. There are any number of reasons as to why your customers and site visitors may want to contact you. If you forget to add this information or make it difficult to find, most users will easily switch to another website or brand that offers this information. You should have a page that’s dedicated entirely towards displaying your contact information, which is typically labeled as “Contact Us”.
You should also consider placing some of this information in top right or top left corner of your homepage. Some Asheville website designers and developers will place this contact information on every page to make sure that the site visitor always has easy access to it. When a customer clicks on your primary page for contact information, they should be able to contact you in a variety of ways such as by phone, email, or contact form.
4. Well-Implemented SEO Techniques
Search engine optimization is an essential component of any site design. When your website has been optimized for search engines, you’ll appear much higher in results on search engines like Google and Bing. The majority of internet users will only click on the first three search results on Google, which is what your website should strive for. While you don’t need to understand every element of search engine optimization, it’s highly recommended that you know the basics, which means that your website should be coded properly. While Asheville SEO can be exceedingly deep and complex if you want it to, some of the more basic aspects of SEO include:
- Fixing broken links in your content
- Avoiding spelling errors
- Making sure that content is textual as opposed to being presented in image form
- Making sure that content is original
- Implementing keywords and key phrases into your website content strategically
If you haven’t had any experience with this aspect of website development, consider searching for the best website design company in your area to assist you in this matter.
5. Content That’s Fresh and High Quality
When a user enters your website, it’s almost certain that they are searching for something specific, which you should give them. The content strategy that you use should be should be centered almost entirely around your target audience. The content that you write must be original and well written so that the user remains interested for weeks, months, and even years to come. Fresh content can also help greatly with your SEO efforts.
6. A Modern Design That Focuses on Simplicity
Along with focusing on fresh content that answers the needs of your target audience, it’s also important that your website design is simple and modern, which should be a key aspect of your content strategy. Customers don’t want to visit an Asheville website that’s clunky and cluttered because there’s too much content on the page. Your design should be minimalist in nature, which means that any words you place on the page must be relevant to the interests of your customers.
7. A Structure That’s Logical
Once you’ve settled on a simple and modern design for your website, you’ll also want to make sure that the structure of the site is logical to the user. If you want site visitors to purchase a product when the enter via your homepage, this page should logically take the visitor to the product or service they’re looking for with just a few clicks of the mouse. Navigation through your website should always be fast, easy, and straightforward.
8. Responsive Design Functionality
No modern website can be successful without implementing responsive design functionality. This functionality allows users to mobile devices like smartphones and tablets to enter your site and be provided with a page that appears normal and adheres to the screen resolution of their device. Without this type of design, your website will be difficult to navigate for users with smaller screens.
9. Links to Social Media
It’s likely that many visitors to your site will also have profiles on social media websites like Facebook and Twitter. If you have created social media profiles for your brand, an important element of the website development process is making sure that your homepage is outfitted with clickable links to your social media profiles.
10. Premium Multimedia
The modern customer is looking for images and video to supplement written content. Any images and videos that you use should be high quality and complement the written content on your site. If you’re finding it difficult to implement multimedia into your website design, you should consider obtaining the services of a website design company. When you’re searching for the best website design company, make sure that the one you choose has garnered experience in developing websites that are similar to yours.