What people are saying?
Over the years our Linchpins have worked with some great companies, inspired many people to do great things with their digital marketing, and helped people create great teams within their company. Here are a few of the stories.
Director of Marketing
After interviewing local web design firms, and having consultations with large national redesign firms, we couldn’t find a provider who could address all our challenges.
From the first meeting, Linchpin SEO rose to every challenge and made every call and interaction positive (and fun). Even as the site proved to be a bigger challenge than first anticipated, Bill came through with the solution for obstacles and problems before they started.
Former Senior Product Marketing Manager
We had previously decided to not renew the contract with our current SEO firm and realized we needed to start the search for a true SEO partner who could help us through the entire process and also give us deeper insights into SEO management. We evaluated a few firms, but none were as knowledgeable and flexible as Linchpin.
None of us were SEO experts and without Bill’s detailed help and suggestions we would never have been able to achieve the success we are having with our new site.
Kitchen Crashers on HGTV
I was at a standstill with my new blog and needed that extra push to make it a success! Bill Ross at Linchpin SEO was my savior! He listened to what I wanted, knew exactly what I needed and helped to launch the blog to the next level.
In a world where customer service is dead, Bill and his team restored my faith in what it means to love what you do and to really understand your customer.
Hub And Spoke Marketing
I worked with Bill for several years and was always impressed with his technical know-how combined with his easy-going style. He is smart and very, very hard working.
Bill is driven and knows what he wants to do. He cares about his work and holds himself to a very high standard. I saw Bill hold his own many times and he always approached clients and projects with a can-do attitude.
Director of Platform
In helping us launch our blog, Bill was strategic about the overall vision but also tactical enough to suggest small enhancements, spending extra time to find solutions that fit our needs and worked within specific guidelines.
You can tell he really cares about his clients and about producing a good product — he was extremely responsive and proactive every step of the way.
Bill came highly recommended as someone who really knows his craft and is trustworthy, two characteristics that can be elusive in his field. Bill was instrumental in helping me refashion my website by using a three-part approach: audit of my existing website and key competitors, re-platform my site to increase its functionality and visibility and worked with me to develop an enhanced blog strategy.
Bill is smart, helpful, easy to work with and very knowledgeable about SEO.
VP of Technology
World Book, Inc.
I have worked with Bill on many different projects for SEO. They ranged from sites that have over a hundred fifty million articles to much smaller sites. His custom and personalized approach to SEO is why I keep working with him.
He understands each project is different and provides custom solutions based on what objectives the customer is thriving for. Most agencies treat the situation as a one size fits all so his approach is unique. I would recommend Bill to anybody trying to solve the complex world of SEO.
Former Head of Marketing
Bill has a great eye for detail and he always thinks through how his strategy will not only impact his practice area, but the other aspects of the business, as well.
He brings a wealth of experience and expertise not only in organic search, but also social media and other areas of digital marketing. He is viewed as a leader amongst his peers and other industry professionals often seek out his opinion on more advanced SEO topics or concerns.
Associate Director of SEO
Bill was great to work with, and a very knowledgeable SEO expert. I learned a lot about strategy from Bill, but two things set him apart.
1) Bill is able to speak from experience on nearly any SEO project and
2) Bill truly understands the big picture role of SEO alongside content strategy, UX, and other marketing channels.
Content Strategy Director
Bill’s deep understanding of SEO best practices and their relationship to content strategy ensured we had sound recommendations for clients as well as internal case studies to promote both practices within the company.
Bill was always available to discuss new trends and educate others, as well as lead his own team with clear direction and a willingness to let them own their work.
I relied heavily on Bill to ensure our remote teams stayed in sync and had open communication. His input was invaluable to our project success.
Vice President of Marketing
Nobilis Health Corp.
Bill is a very good SEO. I am constantly impressed with the depth of his knowledge. His commitment to his own education makes him a great asset to his clients.
Formerly at Mars Inc.
There are a lot of snake oil sales people in SEO. Bill doesn’t sell snake oil; he just has the best SEO sense I’ve ever met (and I’ve met and worked with some of the best SEO talent around including Bruce Clay).
If you want your web site to rank highly in Google hire Bill Ross as your SEO expert.