Web Design For Small Business

Industry leading big brand web designers helping small businesses create their website

Designed and Built In Chicago

Your website design and development is done by local Chicago design and development teams.

Visitors Will Love Your New Design

Because we create experiences that help your users easily find and engage with your business.

Google Loves Ranking Our Designs

Because we include all the high-value on-site SEO elements into every website we build.

SEO Web Design Is In Our DNA

Why We Do What We Do:

With 86% of U.S. Small Businesses citing their website as their most important digital marketing tactic, they shouldn’t have to settle for one that’s poorly designed or overpriced.

Our Chicago based WordPress web design company was founded by big brand designers, with the belief that small business should have the same opportunities as brands in regards to quality of work and access to industry leading web designers

What We Do:

Every website we create will include these 6 essential features.

Baseline Measurement

Understanding your current website metrics and how users are interacting with it, is important when determining how to organize and optimize your new design.

Content Strategy

High-value content is king! How that content is structured throughout your website is queen! So we analyze and organize your content to align with user behavior and search engine value.

Transition Plan

Making a smooth transition from your old website to your new one is key to keeping users happy and traffic levels steady. Learn more about our transition planning.

On-site SEO

All our designs include on-site foundational SEO to ensure the search engines like your new website design and content updates when they launch. Without foundational SEO, you could lose traffic and website value.

Website Design

We are a team of local designers who’ve worked on the website’s of big brands for over 10 years, and are now helping small businesses create amazing websites. Our websites are custom designed for the WordPress framework and are designed to look great on all devices.


We build our websites in the award winning WordPress CMS to give you the flexibility to edit and add functionality to your website, as well as integrate with some of the leading third part software for email or eCommerce.

Why It Matters:

Close to 98% of websites we’ve analyzed didn’t include these 5 things during the website design process. Because this process was not followed, these websites frustrated users and confuse search engine crawlers – resulting in a loss in traffic and sales/leads.

A WordPress Web Design Project

We have launched our Small Business Movement to help transform small business websites and help them succeed online. Below you will find a recent businesses we’ve helped transform into an experience their customers and the search engines love.


About Peter Diamond

Peter is an executive coach and author.

We did an initial audit and found that there were many structural and design concerns with his old website that were keeping users and search engines from having a great experience.

We designed and built a new responsive website within the WordPress CMS. Once the new website went live it received a rankings boost, propelling it into the top Google results for maybe of Peter’s high-value keyword targets.

What We Did

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What People Are Saying

lindsayIn helping us launch our blog, Bill was strategic about the overall vision but also tactical enough to suggest small enhancements, spending extra time to find solutions that fit our needs and worked within specific guidelines.

You can tell he really cares about his clients and about producing a good product — he was extremely responsive and proactive every step of the way.

Lindsay Knight, Chicago Ventures

alisonI was at a standstill with my new blog and needed that extra push to make it a success! Bill Ross at Linchpin SEO was my savior! He listened to what I wanted, knew exactly what I needed and helped to launch the blog to the next level.

In a world where customer service is dead, Bill and his team restored my faith in what it means to love what you do and to really understand your customer.

Alison Victoria, TV Host Kitchen Crashers

Need Help Creating An Amazing Website?

Call Our Lead Linchpin Directly