Do you know how to relaunch a high-ranking website effectively? Do you have a transition plan, SEO website relaunch strategy, or a plan for your website migration so you don’t lose significant traffic? When planning and launching a new website the risk of losing traffic during a website re-design is a very real problem.
Most sites we’ve talked with recently have lost up to 75% of their traffic after a website re-design or re-platform because they failed to include an SEO strategist versed in transition planning and website relaunch strategies throughout the redesign and migration process – but it doesn’t have to be that way.
If traffic from search engines and social media websites are a core driver of conversions for your website, having a team like ours who specializes in transition planning and website redesign SEO will be key to a successful website re-design or re-platform.
If you’re still in the planning stage, and your Google and social media traffic is a vital part of your website’s success, now is the time to call us. We will guide you through your website redesign, from the planning phase through the execution, to minimize the risk of traffic loss during your website redesign and relaunch.
The following are the integration points where we will provide insights and recommendations to ensure a smooth transition for users and search engines.
Note: If your website has already launched and you’ve seen a drop in traffic or rankings, you’ll need a traffic recovery strategy.